It could be someone
trying to LURE you into a trap.
Game of Thrones Season 7, Episode 2
Well, if you want to LURE me in
with sexy talk, that's how you do it.
The Big Bang Theory Season 10, Episode 4
It's how they LURE you in.
I believe it's called "bait and switch."
The Big Bang Theory Season 4, Episode 3
- All right, wait. They use it to LURE...
- Eh! Too late, I win.
The Big Bang Theory Season 1, Episode 10
Under what pretext
did you LURE her here?
The Big Bang Theory Season 5, Episode 12